A visit to Industrial Craft is a step into a world of romance and design steeped in nostalgia. Their retail space in San Francisco, California also houses their design studio and workshop and blends shopping with whimsical experience. Their shop is a mix of curated objects from around the world.
In addition to designing the
brand, strategy, identity and collateral for Industrial Craft, I designed and oversaw the build out of the space. This included designing the store experience and spacial merchandising, the studio and workshop, and the custom furniture and built-ins for the store, studio and workshop.